Loewe - FW22 WW

Directed by Sebastien Bauer and captured by Titre Provisoire
Year
2024
Client
Loewe

This show for Loewe was a surreal exploration of the irrational, led by Jonathan Anderson’s creative direction. Styled by Benjamin Bruno, with hair by Guido Palau and makeup by Pat McGrath, the collection challenged conventional logic, featuring tube dresses wrapped in feline-shaped gloves, balloons transformed into bras, and leather skirts molded as if caught mid-swish. Set against Anthea Hamilton’s leather-crafted squash sculptures—produced in collaboration with Loewe artisans—the show intertwined fashion and art. With a soundtrack by Frederic Sanchez and casting by Ashley Brokaw, it offered a bold reflection on tension, impermanence, and the playful chaos of contemporary surrealism.